Olivia Rodrigo releases ‘get him again!’ video, filmed on iPhone 15 Pro
Picture Credit: Olivia Rodrigo on YouTube
We don’t know who Olivia Rodrigo is making an attempt to get revenge on, however she’s certainly going to “get him again!” by being one of many first individuals to get her arms on the not too long ago introduced iPhone 15 Pro. Shortly after the tip of Apple’s fall occasion, the Gen Z celebrity songwriter dropped a music video for “get him again!” that was filmed on the latest iPhone.
After all, the video appears to be like nice. The video was shot by director Jack Begert, who has labored with artists like Kendrick Lamar and Paul McCartney, in collaboration with Apple. They weren’t going to let it appear like an inexpensive model of Rodrigo’s different movies, they usually managed to suit the old-school teen film vibe of her previous couple of releases, which principally have been shot by Petra Collins.
The actual magic of the video comes within the modifying, the place a number of clips of Rodrigo are merged collectively to make it appear like there are a number of of her — she’s multiplying herself to pack a good larger punch when she “kiss[es] his face with an uppercut.” Most iPhone prospects won’t have the identical sources and modifying expertise to make a kick-ass music video as one of many largest pop stars on the earth, however the digital camera on the 15 Pro is certainly spectacular. Cleverly, the man who the track is meant to be about is blurred and out of focus, maybe a nod to a brand new function that allows you to toggle the main focus in portrait mode. And naturally, the video reveals off the iPhone 15 Pro’s three-lens setup. The Pro can shoot in 77mm, whereas the Pro Max has a 5x telephoto digital camera that may shoot as much as a 120mm focal size. Like the last few iPhones, additionally they have common and wide-angle lenses. We see close-ups of the “all-american bitch” tearing purple rose petals off their stem, then we watch Rodrigo and her military of clones smash automotive home windows from a large angle.
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A deal with on the iPhone 15 Pro Max for filmmakers is that you should use the iPhone with Seize One to immediately switch highest-res knowledge to a Mac or an exterior storage drive. In case your creative ambitions are as detailed as this Olivia Rodrigo video, you’re going to want that comfort, lest you overload your cellphone. However as our resident images nerd professional Haje Kamps factors out, wouldn’t you simply use a “actual” digital camera at that time? Effectively, not if you happen to’re getting tapped by Apple to make use of their latest expertise to movie your newest music video. Isn’t it nice timing for Olivia Rodrigo’s album to return out simply days earlier than Apple’s huge iPhone announcement?
Rodrigo has been busy collaborating with tech firms whereas selling her long-awaited second album “GUTS” — she’s labored with Linktree, Adobe and Instagram, so her partnership with Apple is sensible, however for the hundreds of thousands of us who love Olivia, the brand new music video is a pleasant shock. Thanks, Apple.